Jessica Alba Hosted Baby Shower

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I am so honored to have been chosen as the graphic designer for the Austin baby shower event, hosted by celebrity Jessica Alba. Alba's The Honest Company picked four “deserving moms-to-be” nationwide with the baby showers taking place in Austin, New York City, Los Angeles and Chicago. For the Austin party, The Simplifiers designed the entire baby shower around the “vintage garden party” theme and the “bloom” Honest Company diaper pattern. It was exciting to be a part of the event but with only 11 days notice, and changes to the stationery occurring up until 2 days before the event, it was a whirlwind.

To go with the vintage garden party vibe, I designed custom-printed lace handkerchiefs with the menu printed on it. Each handkerchief was folded in a diagonal style with satin blue ribbon tied around and place card affixed with a mini silver clothespin. Each guest received a "Well Wishes for the Baby" activity card as well...something Chelsee could take home with her and read at a later date (maybe during midnight baby feedings!). Finally, I designed a welcome sign for the shower and menu tent cards.

What a fun event to participate in. Congrats to Chelsee and John! I'm sure they can't wait to meet baby Harper.

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